In this on-demand Mobile Growth Knowledge Series Panel, where industry experts from Amplitude, mParticle, Merkle Sokrati, CleverTap, and Branch discuss the importance of building the right technology stack in order to drive loyalty and revenue for your business.
This panel discussion explores:
Product Analytics: Optimize user conversion, retention, and engagement. This helps you get to a deeper
Deep Linking: Enable unbroken experiences from search, email, mobile web, social, etc into the app
Mobile Attribution: Industry-unique, anonymous, predictive algorithm that incorporates historical attributions to deliver high accuracy attribution where there is no universal ID
Marketing Automation: Design, build, test, and implement orchestrated customer engagement across all channels.
Customer Data Platform: Establish standards and connectivity that enable the stack to speak the same language, understand and action off of customer interactions in real-time.
Business Intelligence and Data Visualisation: Visually stitch together all the data into one central interface & optimize performance.
